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PDF) Building Brand Awareness in the Modern Marketing Environment: A Conceptual Model
Generating brand awareness in Online Social Networks - ScienceDirect
Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach | PLOS ONE
PDF) A Literature Review on “Brand” in between 2010-2015
Effects of the intensity of use of social media on brand equity: An empirical study in a tourist destination | Emerald Insight
PDF) Customer Based Brand Equity in Relation to Automobile Brands: A Review of Literature | Mukesh Ahirrao - Academia.edu
Review of Literature On Brand Awareness | PDF | Brand | Consumer Behaviour
Frontiers | The Influences of Brand Awareness on Consumers' Cognitive Process: An Event-Related Potentials Study
PDF) A Systematic Literature Review of Brand Commitment: Definitions, Perspectives and Dimensions
PDF) The Role of Brand Recall, Brand Recognition and Price Consciousness in Understanding Actual Purchase
A critical review and reconstruction of perceptual brand equity | Emerald Insight
PDF) The Effect of Advertising Awareness on Brand Equity in Social Media
PDF) The Impact of Brand Awareness and Social Media Content Marketing on Consumer Purchase Decision
PDF) CHAPTER II LITERATURE REVIEW | Raja ram - Academia.edu
PDF) The Impact of Brand Image on Consumer Behavior: A Literature Review
PDF) Customer Based Brand Equity: A Review of Literature | Mukesh Ahirrao - Academia.edu
PDF) IMPACT OF SOCIAL MEDIA ON BRAND EQUITY: A LITERATURE ANALYSIS
PDF) The Effect of Brand Awareness on Brand Loyalty: Mediating Role of Brand Commitment
Frontiers | Untying the Influence of Advertisements on Consumers Buying Behavior and Brand Loyalty Through Brand Awareness: The Moderating Role of Perceived Quality
PDF) The Impact of Brand Awareness on Consumer Purchase Intention: The Mediating Effect of Perceived Quality and Brand Loyalty | Hajra Orakzai - Academia.edu
PDF) Customer-based brand equity: a literature review
PDF) Customer experiences with brands: Literature review and research directions
PDF) Enhancing Brand Awareness, Reputation and Loyalty: The Role of Social Media
PDF) A COMPARATIVE STUDY OF BRAND AWARENESS AMONG RURAL AND URBAN CONSUMERS OF LATUR DISTRICT
PDF) A Study of Brand Awareness and Customer Satisfaction